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Monday 12th Feb 2018

A-Z series of Business Growth: E = Essentials


Welcome to the A – Z video series of business growth and welcome to E = Essentials.

Why should I buy from you?

A simple question that every business leader, owner and entrepreneur must ask every day across their entire customer lifecycle: starting with customer acquisition, through maximisation, and finally retention.

Having a good product or service won’t cut it. You’ve got to have a great product or service.

So…. how are the ‘Essentials’ in your business?

How compelling is your compelling value proposition?

The Key Takeaways from this Video:

  • {0.25} Why is your CVP so important today?
  • {1.25} What does CVP REALLY mean?
  • {2.55} Why should customers choose to buy from you?
  • {4.12} Great examples of companies and their CVP in ACTION

Resources Mentioned in this Video

On-Demand Webinar

Leading Remotely

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